In-Market Audience Breakdown

Computers & Peripherals/Computer Accessories & Components

This audience includes consumers who are actively planning to purchase computer hardware components and accessories. They use web and social media resources to learn more about the specs, features and benefits of computer hardware, get advice from experts and make price comparisons. This audience may include monitors, central processing units (CPUs), motherboards, graphics cards, memory (RAM), disk storage, optical components, keyboards and mice. This can be a business-to-business (B2B) or business-to-consumer (B2C) audience based on the scale of the planned purchase.