In-Market Audience Breakdown
Consumer Electronics/Audio
This audience includes consumers who are actively planning to purchase personal audio equipment. Products in this audience include speakers, MP3 players, headphones, car audio, headsets, stereo systems, and DJ equipment. Consumers in this audience use web and social media resources to explore different types of audio equipment and find the best one for their needs. They are interested in expert opinions, consumer reviews and comparison shopping. This is mostly a business-to-consumer (B2C) audience.
