In-Market Audience Breakdown

Travel/Trips by Destination/Trips to the Middle East & Africa/Trips to South Africa

This audience include people who are actively planning a trip to a destination in the Middle East or Africa. In this region, South Africa is their main destination of interest.

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Seasonality

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Our Methodology

We analyzed Google Analytics accounts with millions of users to compile this dataset.

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Our data set covers January 2020 to November 2021.